marstudio

Case study · our own company

Aural Alchemy

A music brand selling sample packs, MIDI tools and ambient music. MarStudio designed and built the whole business system behind it, and runs it every day.

The Aural Alchemy website

What we built

Six pieces, one business.

01
An online store built around sound

Product pages, secure checkout and a member library. Every pack card plays a random preview from the real pack, so visitors hear it before they buy.

02
Instant, protected downloads

Buyers get their files from their library through links that expire, checked against what they own. Large audio files are served from storage with no bandwidth bill.

03
Its own synth, and a production line

We built a wavetable synth for the brand and used it to turn its MIDI packs into five sample packs: 1,371 sounds across 30 presets, cleaned and level-matched automatically.

04
Product art made on a system

Every pack box is generated by an AI image pipeline that keeps the same family look, so new products ship with matching artwork.

05
An email sales engine

Campaigns, sequences and its own tracking of opens and clicks stored in the brand's database, so every send is measured end to end.

06
Free tools that bring buyers in

Free music tools and a free track lead into a small first offer, then into the full catalog through email.

Under the hood

Built on tools you can own.

Next.jsSupabaseStripeCloudflare R2ResendAI image generationCustom audio engineMarStudio AI chat

Your turn

Want a system like this behind your business?

Start with a Business Review or a Business Plan, from $97, credited to the build if you go ahead.